News Tauck's New Ads on Fox News - Trying to Compete with Viking?

[WanderFeet]

I just noticed Tauck is now running ads on Fox News. It seems like they're using their existing videos, so the production costs must be pretty low. Do you think this is their way of trying to keep up with Viking's marketing efforts? It's interesting to see how travel companies are stepping up their advertising game. What are your thoughts on this move?

 

[RoamRites]

It's fascinating to see Tauck leveraging existing content for their ads, especially on a platform like Fox News. This could indeed be a strategic move to compete with Viking, who's been quite aggressive with their marketing. Do you think this approach will resonate with their target audience, or should they consider more tailored campaigns? It’s a smart way to keep costs down while staying visible.